SheaMoisture Superfruit Complex

If your a beauty addict (like me) then trying new brands is always exciting. I had never heard of SheaMoisture before but when I did a little research into the brand I realised that its extremely popular over in the States and has been sold since 1912. Their ranges have won quite a few awards over the years, including an Allure Readers Choice Award 2015. So lets see if it lives up to the hype.

Shea Moisture Superfruit Complex Haircare

SheaMoisture products are ‘natural, organic and sustainably-produced. Made with love for you and your body. Pioneering fair trade through Community Commerce at home and abroad. We strive to be sulfate free, paraben free, and more, whenever possible. Tested on our family for four generations. Never on animals’. 

I was excited to try three products from the Superfruit Complex range which promises 10 in 1 benefits and they are,

  • Age-defy
  • Nourish
  • Anti-stress
  • Revive body
  • Colour protect
  • Shine
  • Hydrate
  • Strengthen
  • Manageability
  • Soften

Superfruit Complex 10 in 1 Multi Benefit Shampoo*

Because this shampoo contains no sulphates it doesn’t lather up which is great for your hair but it took me a few washes to get to grips with it. I initially used far too much which weighed down my hair, so you need very little product. I like to spend a minute or so massaging the product in to my hair letting all the wonderful ingredients work their magic before rinsing it out. Its a great first step to silky smooth hair & I like that this shampoo felt lightweight and it was easy to rinse out. I haven’t used it alone, I always follow with the conditioner.

Superfruit Complex 10 in 1 Conditioner*

This is great at giving hair a boost of hydration and restoring that glossy shine. I love that this bottle has a pump and wish that the shampoo came with one too! I use two pumps of this and work it in to my roots and use my wide toothed come to brush it through the ends, I leave it on for a couple of minutes then rinse. It leaves my hair feeling healthy, smooth and bouncy (I have naturally curly hair). When I style my hair after using this duo its glossy, manageable and it smoothes those pesky fly aways.

Shea Moisture Superfruit Complex Haircare

Superfruit Complex Multi Benefit Hair Masque*

I love using leave in conditioner treatment and this one is really pampering for your hair. I leave it on for as long as I can, usually about 30 minutes. The product is a lot thicker than the conditioner so I tend to use this masque once a week make sure to use a very small amount and take time to massage it in to your scalp. Once I rinse this off my hair instantly feels silky smooth and healthy. Its a great masque if you have dry, dull hair because this will bring back the shine. I think the masque is my favourite of the three products but I am very impressed with all of them.

All three products contain some really lovely ingredients,

  • Superfruit–a blend of red raspberry, ketones, goji, acai and guava extracts rich in anti-aging antioxidants
  • Marula oil–contains natural plant peptides that help support hair’s elasticity
  • Biotin–nourishes individual strands for thicker, stronger hair
  • Shea butter–deeply moisturises while conditioning hair and scalp

Some of the benefits you can’t say are having an effect after one month of use, such as anti ageing, anti stress or strengthening. I can say my hair is more manageable, hydrated, soft, shiny, nourished and has more body. So I guess this trio more than lives up to the hype. I now want to try a lot more from this brand, their selection is quite extensive and I have spied on the US site that they also have a makeup line. Now that excites me.

SheaMoisture Superfruit Complex is available at www.Boots.co.uk 

*PR Sample